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Fashion in China is a long way from excellency, but it is running toward it fast. Alice McInerney from Time Out did pick a selection of Chinese designers which are “pushing Chinese fashion forward”. It was in the last September issue of Time Out Beijing.

Those of you who are familiar with our studio did probably recognize it in the photos. We have been more than happy to host this selection of talented designers, at Le Divan, where the photo shoot of this dossier has been realized.

Backstage photos of a day with Feng Huan, Jen Qin, Li Huawen, Nie Yurong, Vega Wang, Xander Zhou, Zhang Chi and Zheng Ran :

Thank you all for coming yesterday evening at Punk Club for the UNIFORM X PUNK party. We had all the fun we could expect.

Thanks to Anina and her magic camera, there are plenty of videos.

Here is an interview of us by Nels Frye :


Nels Frye is the talented author of the blog Stylites.net

Glimpses of a conversation about marketing issues in China. Important issues about which I'll write some more post later.


Nels Frye again, interviews Warren Pang, manager of Punk Club, host of the party. Warren, and all the Punk Club team, that I want to thank for his great collaboration.


And because the party was very much about having fun time, a last video to testimony about the great atmosphere we had during this event.


We hope to see you all to the next events, about which you'll be informed here.

UNIFORM X PUNK.jpg Remember, tonight is the night for UNIFORM X PUNK.

*”Announcing the launch of a new set of collaborations with the best of independent fashion labels and PUNK. Blending fashion, music, and nightlife, UNIFORM is the place to sample whats happening under the radar of fashion and style in this exclusive once a month feature. Mixed with the freshest beats of Saul D and PUNK’s special drink list, makes this event the essential stop for your fashion fix.

This month featuring the DOWDY FOUR HUNDRED (Sweden) : timeless, modern classic designed accessories. Every piece is limited to only four hundred worldwide. Available only in selected boutiques in Europe, Beijing, and Tokyo. + LE DIVAN creates heavily architecture-influenced concepts for clients who love original detail and dressing with a sense of drama. Every piece is custom made and never the same for the next.”*

The party will be the occasion to launch www.ledivanstudio.com

From 9 till 3, tonight, at Punk Club, in the basement of The Opposite House hotel, in Sanlitun

The Studio

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Beijing offers plenty of very various work spaces. But when comes the time to pick one to use, it is always such a pain to find the perfect one. Too small, too big, not enough light, bad location, too much renovations, unfriendly landlord, too expensive, unfit to settle a business, promised to be destroyed… The process of locating for sure is not an easy quest.

Though, on that subject, we’ve always been very lucky. In conversations, we are often asked how we always manage to find, and get places that fits our needs so well, and offers such a nice atmosphere. I think we just been very lucky, and with a little bit of determination and intuition, one can find a little pearl and turn it into the loveliest place.

The First Studio

We’ve spent our first 2 years at Baihua Shenchu (one of the hutongs surrounding Houhai Lake area), in a very enjoyable studio. The Baihua Shenchu (a place hidden under hundreds of flowers in Chinese) studio is the place that witnesses the birth of Le Divan, and were we have establish the foundations of our work. Some of you know that it has also been the theater of many parties and get together.

Baihua-Shenchu.jpg The First Studio, at Baihua Shenchu

The Caochangdi Studio

If one wants to grow and evolve, one have to leave it’s cradle. And has Baihua Shenchu was getting too small, we started looking for somewhere else. Being central was not a need anymore for us and it seemed relevant to move to a place where we would be surrounded by creative activities. Caochangdi then appeared to be the perfect spot. This little district of Beijing’s outskirts has already been chosen by many artists and designers as their working and living place. Totally by chance, and in a stroke of luck, we found an extraordinary compound, the Iowa Plantation, a complex of dome-like greenhouses, which host artist studios, a restaurant, a plantation, an now, our headquarter.

It took a few months to adapt this place to our special needs, and it now offers us the best environment for our activity. We long ago took the choice to live and work in the same place, and the building we found in Caochangdi offers the perfect balance for that.

Half of the building is a big loft-style room, under a tall dome, full of light. Which is a perfect design room, and show-room. It also promise to be a great place for parties and show-case.

The Show-room by Anne Li.jpg The main room at the Caochangdi Studio - Photo by Anne Li - www.anneliphotography.com

The other half consist in a series of rooms of different sizes, in which we’ve installed the cutting room, machine room, archives, fabric collection, and living areas.

What is offered by this space is not just a great working studio, it actually is a full lifestyle. A lifestyle we designed for ourself. A lifestyle that is a full dedication to our creative activity, a fusion between our personal life and our work.